Tag Archives: lozovaca

Zenit rakije Cuprija

Zenit was founded in 2008, in Cuprija, and it achieved a great success in its first year of working.

flase11While most of the distilleries focus around already proved recipes, the distillery Zenit is focused around discovering new tastes, possible new ingredients that can mix just perfectly with the clean, high quality fruit. But, more than anything else, it is important to really love the process of creating the best brandy.

Zenit was founded in 2008, in Cuprija, and it achieved a great success in its first year of working. At the Ljubljana Fair, “Cvet gloga” received recognition as an absolute champion of the quality. The same year, “Cvet golga” won a golden medal at the 75th International Agrocultural Fair in Novi Sad.

At the 78th International Agricultural Fair in Novi Sad, Zenit received a trophy for the highest quality of all of the fruit brandies they showed. Two brandies (“Dunjavaca bela” and “Divlja kruska”) won golden medals, and “Dunjevaca hrast” won ther Great Golden Award.

People from Zenit stated that they are not interested in rushing into the homes of the possible consumers; they prefer to have awards to speak for them. Also, they are self confident enough to be sure that once people try their brandy, they won’t ask for any other.zenit

Did you know?

Distillery Zenit produces a very unusual brandy, which is quite unique in the entire world. It’s called “Cvet gloga” (meaning “Hawthorn flower”), and the process of its creation requires three specific steps: double distillation of native enzymes of dry grapes, double distillation of hawthorn flowers, and mixing with cereals and herbs. All the ingredients are organic. Brandy usually remains for 3 to 7 years in barrels, but many remain even longer. The basis of this brandy is similar to the basis of the whiskey, and by the strength of the taste it reminds on whiskey, too.

The hawthorn flower has been used in traditional medicine for centuries as a cure for anxiety, insomnia, and heart issues. It is known now that the hawthorn contains sugar, organic acid, carotenoid and vitamin C. However, back in the past, when people knew nothing about the modern medicine, they used this flower as a protection from demons, and also, they made a stake of the hawthorn tree in order to create a weapon to fight vampires. Not exactly fight, of course, but simply open up the coffin which contained the corpse, that might turn into undead, and nailed the stake into a corpse’s heart.

So, there you go: you have a drink that has an amazing taste, it has great healing effects, and it can even protect you from the supernatural, if you believe in it.rakija-lozovaca


The very Vinjak, one of the most popular drinks in Serbia, and the main name linked to Rubin, entered the French market.

images (1)There are many lessons we all learn while we are young, but, one extremely important lesson we learn when it’s already too late. Of course, I’m talking about not-mixing-the-different-types-of-alcohol! Thank God, I learned that lesson by watching my friends, and not by experiencing the agony on my own.  Sure, I was sorry to see them suffer, but, they were already warned by some other people, and they didn’t listen.

It happened that one of the drinks those poor souls had, was Vinjak produced by Rubin. And, while many agreed that it’s their favorite drink, it turned out that it’s so not a good idea to drink wine, vodka, or beer alongside with it. Back then I thought:”Wow, this thing requires loyalty!” But, now I know it’s the same with all alcoholic drinks.

Some guys said that it has nothing to do with the mixing, but that the product of Rubin is simply twisted, but I have to disagree on that. After all, Rubin worked for 60 years, and vineyards nearby Krusevac, where it’s built, are well-known by its quality. There were years, during the sanctions, when everything was falling down, as well as the quality of Rubin’s drinks, however, those times are behind us all, and Rubin keeps winning the prizes, and it’s welcomed on new markets.kaufen_rubin

Did you know?

The very Vinjak, one of the most popular drinks in Serbia, and the main name linked to Rubin, entered the French market.  Andre Steiner, the owner of the Distillery de La Tour, stated that Vinjak deserves a place among top 5 best brandies on the planet. He stated that Vinjak satisfies very high standards, but that it needs better distributors and marketing campaign.

Also, even though the local people are used to the old package of Vinjak, he stated that Asian market requires fancy package, rather than traditional, simple one. He stated that American market requires a good background story of the product, and that European market requires an acceptable price. Two of the three requirements were already there, so all Rubin had to do is to give their product a new, fancier suit. And, they did quite well. As far as I can say it looks simple and luxurious, classic and traditional.

These were good news, not just for Rubin, but for all the people who enjoy Vinjak, and who always claimed that it’s the best brandy in the world. Of course, when you support a local product, you might not be able to judge objectively. Finally, we will hear what the entire world has to say.buy_rubin